Why are Influencers Important for Social?
Does anyone even trust what they see on their television anymore? Probably, but probably not enough. Clever social media marketing companies understand that to successfully execute the steps of the sales funnel, they must approach other marketing platforms. The sales funnel loves social media channels, where the traction from brand awareness slides into product interest […]
Is your Smartphone Really Listening to your Conversations?
Is your Smartphone Really Listening to your Conversations all over Melbourne? There is no denying that we are living in a digital age. For most people, especially those of us working in social media and digital marketing agencies our phones are attached to us 24/7. From a pocket-sized camera, accessible encyclopaedia and primary contact tool […]
Manage your Social Presence Across all Platforms
Successfully manage your social media marketing presence across all of your social platforms in Melbourne Let’s get something straight. You do not need to be all over every social platform to be successful. Not your business, nor your button nosed kitty cat. As a Melbourne social media marketing agency, we understand how important social media […]
Brand Engagement: Providing Value for Consumers through Social
Brand Engagement: Providing Value for Consumers through Social – Social Media Management in Melbourne Nothing has changed our lives quite as dramatically and as quickly as social media. Social media management is providing new opportunities for Melbourne businesses to access their consumers in new and interesting ways through social media marketing, but only if consumers are […]
Digital Marketing Integration: Simplifying Your Consumer’s Journey
Digital Marketing Integration: Simplifying Your Consumer’s Journey – Red Herring Digital Agency in Melbourne Every day more information, more data, more products, more ads and more people fill the digital world, pushing the limits of internet marketing. A proliferation of media means it’s becoming harder to have an impact on your customers even if they’re […]
Why products will benefit even more from Instagram Shop!
Insta-shop? Why products will benefit even more from Instagram latest improvements – Red Herring Social Media Agency Melbourne E-commerce is quickly becoming a major aspect of Instagram and social media management, which is why the social media giant has announced it will be expanding its ‘shop now’ button from posts to stories. As a social […]
How to optimise digital services to see a ROI
In our increasingly connected and digital world, digital marketing services is more important than ever. Companies have adopted digital marketing techniques to generate brand awareness and boost sales, but for digital marketing services to be successful, digital marketing companies need to recognise the importance of finding multiple digital marketing channels that will communicate to their […]
How Important are Instagram Stories?
Most social media apps come and go in fads, and their number of users can vary depending on the country. But Instagram has managed to stay a cut above the rest in recent years through small additions to optimise social media management, which is becoming increasingly important on Instagram. Since the introduction of Instagram Stories […]
What’s News at Red Herring Digital Agency – July 2018
Here at Red Herring Digital, we’ve had a busy couple of months, but more importantly, we’re celebrating our third birthday as a digital marketing agency. For three years we’ve been serving up digital marketing services to businesses in Melbourne and Geelong with an emphasis on collaborative strategy, creative design and empathy. The digital world, and […]
Understanding Buyer Personas
Understanding Buyer Personas: Why this is vital to your small business – Red Herring Digital Agency in Melbourne In a forever changing digital world, a feather in your cap when requiring digital marketing services is understanding why buyer personas are essential. We’re not just talking about having a general idea of your audience, but rather […]