TikTok Ads
We’re an official TikTok Partner
Want to build your brand’s awareness, grow a community and get your business’s name out there? Then, look no further. We can help you!
When advertising on TikTok you’re seen on:
TikTok
Pangle
Third Party Sites
Did you know that 74% of users say that TikTok has inspired them to learn more about a particular brand or product?
TikTok is the leader when it comes to a short-form video platform. It has quickly gained a lot of traction and now has upwards of 1 billion monthly users. This rapid and sustainable growth has made it an ideal platform for businesses to consider advertising on as part of a digital marketing strategy and grow their digital presence.
The platform is an excellent medium for businesses of all sizes and industries.
TikTok provides a space where every brand can be seen by users interested in their industry, goods or services and initiate meaningful interactions with an engaged audience. In particular, TikTok ads allow brands to grow their following, increase brand awareness, drive website traffic, create a community and, with the right tactics, achieve results.
Achieve your 2023 business goals with Red Herring Digital!
There’s a reason why our clients see impressive results. We have a unique process, effective strategy and powerful creative at our disposal.
Whether you want more sales, more leads, or improve your brand’s positioning, we have the right knowledge and expertise to make it happen.
We understand you have targets to meet, and we want you to succeed. Here's how we plan to help you get on the right track:
- We'll strategise to understand your business and its needs
- Provide engaging content creation to capture your audience
- Set up your website to implement killer campaigns and ads
- Regularly optimise ads by reviewing performance and perfecting audiences
- Scaling spends whilst maintaining a positive return
Not just a platform for teenagers.
It’s a common misconception that the majority of TikTok’s vast user base is teenagers. But, believe it or not, 41% of all the users on the platform are aged 18 to 24 years old, and a significant percentage is over 30.
Now considering your brand’s demographic and target audience. If your brand’s target audience fits into those age brackets, then it would be difficult to overlook TikTok as a viable marketing medium to advertise on as part of your marketing strategy.
Are you ready to grow your brand awareness and achieve your brand’s objectives? If so, we have the tools and knowledge to help you succeed.
Our team of skilled industry experts have the tools and understanding to design and plan an effective marketing strategy through TikTok ads. In addition, we have years of experience helping many Australian businesses like yours achieve their goals. Our team of TikTok experts will create innovative, original content for your next TikTok ad campaign. So, what are you waiting for?
It’s time to be a success story
Recent Case Studies
NBL Store
NBL Store is the official merchandise store of the NBL. As part of the First Ever group, they offer the NBL community a wide range of team apparel and more.
Lift Women
Born out of the pandemic in 2020, Lift Women was created to connect, inspire and empower women and girls to start their own businesses. They do this by providing a trusted, safe, accessible and affordable channel to receive crowdfunding.
Soilworks
Born out of the pandemic in 2020, Lift Women was created to connect, inspire and empower women and girls to start their own businesses. They do this by providing a trusted
How do I know if TikTok Ads is best suited to my brand?
This is where our experience comes into play. We suggest booking a complimentary strategy session, which will allow us to understand your business, objectives and goals. Following this, we will advise you of the most suitable options and strategies and the best approach for your digital marketing.
Where is my brand seen on TikTok Ads?
When advertising through TikTok Ads, your business can be seen on TikTok and third-party affiliated sites.
TikTok’s algorithm will determine the best ad placement based on the campaign objectives and goals that are set by our team.
How do you track conversions?
Conversion tracking is extremely important in order to determine the effectiveness of a medium, campaigns, audiences and creative.
To do this, we set up conversion tracking on your website and through the ads we run. This allows us to see how consumers respond to these ads.
We review this data regularly to improve the effectiveness of our ads, and we’ll provide you with monthly reports and overviews from our team.
What are the disadvantages of TikTok Ads?
While TikTok Ads are a great way to increase brand awareness, the conversion tracking is minimal. As we have mentioned conversion tracking is an essential part of running ads so we can determine consumer responses making this a considerable disadvantage. Additionally the TikTok platform isn’t as advanced as other mediums and therefore is quite limited.
How do you differ from other agencies?
We are a full-service agency specialising in digital marketing. Therefore, we won’t push you to use one specific medium. Instead, we will advise the best strategy based on your specific needs.
We have extensive experience in the digital space and have been operating since 2015. Our team are extremely talented at what they do and work in all areas digital, marketing, media and communications.
Our creative department and resources are extensive. We can produce content of a high standard, organise talent, find shoot locations, and come with a fully equipped studio complete with cyclorama, all in our Yarraville office.
How do you work out an ad spend budget for TikTok Ads?
This is determined based on your objectives and goals. During our strategy session, we will determine what you want to get out of TikTok Ads, and then work out a suggested budget for you based on the data.
